Many physicists say the next Einstein hasn't been born yet, or is a baby now.

许多物理学家说下一个爱因斯坦还没有出生，或者现在还是个婴儿。

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A study suggests "baby Einstein" and other baby videos are bad for kids.

研究显示“宝贝爱因斯坦”和其他婴儿影片对孩子影响不好。

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Baby Einstein is jokingly referred to as "baby crack" : it entertains babies and stops them crying, but is it safe at such a formative stage?

Baby Einstein被戏称做“婴儿试啼”：它能愉悦婴孩并使之不再啼哭，但在这样一个成型的阶段是否安全可靠呢？

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Baby Einstein has now expanded into toys, activity centers and music.

FORBES: Baby Lessons

Disney acquisitions executive Russell Hampton fretted that Baby Einstein might languish under this system because the divisions would be too busy focusing on much bigger properties like Finding Nemo.

FORBES: Baby Lessons

So Hampton convinced Disney President Robert Iger to let him run the company outside of Disney's traditional management structure, even going so far as to establish Baby Einstein's headquarters in a dingy office park in Glendale, Calif.

FORBES: Baby Lessons