Part of the editorial mission is to take away the shame and embarrassment of being in recovery, offering positive encouragement and support.

编辑们的使命之一就是要打消参与康复治疗的羞耻感和尴尬，提供正面的鼓励和支持。

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That first edition makes a curious contrast to the final edition, but its editorial with a mission statement aimed at appealing to both rich and poor still seems relevant.

BBC: Paper Monitor: News of the World final edition

Their mission is creating editorial programs on touch screen for kids, for educators and parents too.

FORBES: A touch to learn and discover with Timbuktu, first iPad magazine for kids