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Throw in Twitter (which lets you blast out ultra-brief electronic diary entries called "tweets"), easy-to-create blogs and online forums, and small-business owners have a fat cache of weapons for attacking just about any kind of customer.
FORBES: Magazine Article
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And to congratulate Shazam for addressing a ubiquitous need (what is that song?) by creating a complex-to-create, but easy-to-use technology.
FORBES: Connect
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The service also supports custom presets (pre-defined settings made by the customer), making it easy for customers to create re-useable transcoding settings for their unique requirements such as a specific video size or bitrate.
ENGADGET: Amazon wants to make your hi-res videos mobile-friendly with Elastic Transcoder