But in some cases, one marketer's owned media become another marketer's paid media—for instance, when an e-commerce retailer sells ad space on its Web site.

但在某些情况下，某市场营销者的自有媒介会成为另一个营销者的付费媒介。比如，当某电子商务零售商出售其网站上的广告空间时。

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But in some cases, one marketer's owned media become another marketer's paid media - for instance, when an e-commerce retailer sells AD space on its Web site.

在某些情况下，某营销者的自有媒介会成为另一个营销者的付费媒介。

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The giant online retailer of goods ranging from books, toys and CDs to tools is not simply a bellwether of e-commerce.

这个网上零售商的经营范围从图书、玩具和cd乃至工具不是简单的电子商务的领头羊。

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Wal-Mart also acquired a 51% stake in Yihaodian, a China e-commerce retailer, to improve its online sales in the region.

FORBES: Wal-Mart's Slow U.S. Growth Needs International Muscle To Drive Earnings

Two things give reason to hope: The leadership of e-commerce retailer Hiroshi Mikitani in the administration's reform councils and Mr. Abe's commitment to bring Japan into the Trans-Pacific Partnership free-trade negotiations.

WSJ: Review & Outlook: Mr. Abe's 'Third Arrow'

Just this week alone, three venture-backed Chinese tech startups I wrote about in my book Silicon Dragon e-commerce retailer Dangdang, video sharing site Tudou and an energy savings producer LatticePower are marking major milestones.

FORBES: China Tech IPOs Soar