While the Super Bowl can draw 100, 000 people or more, the political convention is a multiple-day event during which the convention -- and the Twin Cities -- will be watched by a broader audience around the world, Mr. Canton said.
Fans noticed: after the Chicago-New England matchup in 1986 became the first Super Bowl to draw 90 million viewers, the game failed to draw that many again until 1996, thanks to a close game between two iconic franchises, the Steelers and Cowboys.