“The magic of stories lies in the relatedness they foster,” Dr. Houston said. “Marketers have known this for a long time, which is why you see so many stories in advertisements.
“讲故事的要诀就是故事和患者之间要建立相同性”休斯顿医生说，“营销人员很早就谙熟此道，因此你才会在广告里看到那么多的故事。”
Because many factors could be acting together to cause bee colonies to collapse, Dr Cox-Foster and her colleagues decided to examine everything they could find within the empty hives.
因为蜂群衰竭是许多因素综合作用的结果，考克弗斯特博士和她的同事们决定检验在空蜂巢里能找到的一切东西。
Anyone with night sweats plus other symptoms should be seen by a doctor, Dr. Boutin-Foster said, especially people with a known chronic medical condition.
她说，如果夜间盗汗并伴有其他症状，就应该去看医生，尤其是那些确认患有慢性病的人。
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