When recessions hit, businesses like movies, video games, and makeup are the ones that traditionally do well.

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Mr. FINE: And I think that that's what you have to do as a makeup artist, is to pick up on the way you dress and to translate that to makeup.

NPR: Sam Fine, 'Makeup Artist to the Stars'

Ms. Kessler flew to Los Angeles this month and told producers how a star would find someone like herself (likely through an agent or record company) and what the client should do (stage a charity event, sign a new makeup contract, come out with a new album, or anything to change the message).

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