Microsoft went the extra mile to insure its display was one of the best in the class of those few tablets that use optical bonding of the displaysurface.
So if Apple sells 13M TVs, that means they will have purchased from their supply chain the equivalent displaysurface area of over 11 times the number of iPhones they will have shipped in 2012, or almost 4 times the number of iPads they will have shipped in 2012!!