Mandalay in particular is where one feels the depth of China's demographic penetration into Myanmar, owing not only to recent decades of commercial expansion from gems trading to real estate but also centuries of seasonal migrations across the rugged natural border with Yunnan province.

CNN: From Burma to Myanmar: Land of rising expectations

With penetration at only 8%, e-commerce penetration into retail will come in breadth (more categories) and depth (increase in spend in existing e-tail categories) driving a tidal wave of new opportunities for entrepreneurs and venture capitalists.

FORBES: New Rules For E-Commerce