Nigel Deering, the publisher, is quietly confident about the magazine's chances.

出版商奈杰尔·迪林心中对这份杂志的成功很有把握。

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But through trial and error, Chalfin and Deering arrived at solutions that worked beautifully.

WSJ: An American Renaissance Gem

Hojo has all but erased its founder, restaurateur and hotelier Howard Deering Johnson, from its name.

NPR: Military Contractor Blackwater Changes Its Name

To that list we should add the client, an industrialist named James Deering.

WSJ: An American Renaissance Gem