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丹·希思

奇普·希思（Chip Heath），丹·希思（Dan Heath）：《改变》关键词：改变事半功倍. Sean Ellis：该书的关键信息是让正在做的事情减少一半。

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丹·希斯

哦，麦格劳还建议阅读两本书来更好地理解这一现象：由奇普（Chip）兄弟和丹·希斯（Dan Heath）所着的《做到坚持（Made to Stick 》为了坚持，和乔纳·伯格（Jonah Berger）的《传染性：为什么事情变得流行（Contagious： Why ...

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丹

因为它们缺乏奇普希思(Chip Heath)和丹希思(Dan Heath)在其名为《让创意更有黏性》(Made To Stick: Why Some Ideas Survive and Others Die)一书中谈到的“..

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Dan and Chip Heath 作者希思兄弟

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abstract: Dan Heath, is an American bestselling author, speaker and professor at Duke University. He, along with his brother Chip Heath, has co-authored three books, Switch: How to Change Things When Change Is Hard (2010), Made to Stick: Why Some Ideas Survive and Others Die (2007).

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Decisive: How to Make Better Choices in Life and Work by Chip and Dan Heath.

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Check out the description of this business book, Switch, by Chip and Dan Heath.

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Dan and Chip Heath point out in their Fast Company magazine column that Emotion, not Knowledge, is the Catalyst for Change.

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