For example,she noted that crops designed to resist damage by glyphosate need fewer pesticides that are more toxic to the soil.
VOA: special.2010.04.27
Bolt said he didn't expect any damage from Tuesday evening's quake, but he noted there could be some damage from poorly anchored objects or unsound structures.
So it would appear that in the context of specific types of advertising as noted above, some brands can in fact do damage to the level of trust they have established with its customers and potentially prospects.