Last month, the Bloomberg administration unveiled a proposal to keep cigarettes out of sight in stores until an adult customer asks for a pack, as well as stopping shops from taking cigarette coupons and honoring discounts.

WSJ: NYC proposes raising age for cigarette purchases

His mobile phone number is printed on the back of the battery pack and he prides himself on customer service.

BBC: TEDGlobal 2011: Simple tech aids developing world

Lose sight of the customer, though, and you might as well pack it in right now.

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