Traditional yield management techniques focus on finding the optimal customer mix of business and transient travelers that maximizes room revenues.
传统的收益管理注重于寻找商务客户和短住客人的优化组合,以便实现客房收益的最大化。
Re-evaluate the importance of each key customer segment and feeder market in the marketing mix.
重新评估各个主要客户市场的重要性和客源市场的混合。
Add exploding batteries, deteriorating customer service and accounting problems to the mix, and it is easy to see why Mr Dell felt he needed to come back.
而且电池爆炸,恶化的客户服务以及会计问题更是火上浇油,因此戴尔感觉他需要回来也是很自然的。
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