Customer feedback information can help collect information related to the customers' satisfaction, consumption preferences and responses to the new products of the company.

通过顾客反馈信息了解顾客对公司产品的满意程度、消费偏好、对新产品的反应等。

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For example, feedback received by customer support agents can provide other staff members with information on the services and features requested by customers.

例如，客户支持人员收到的反馈可以为其他员工提供关于客户需要的服务和特征的信息。

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Both allow companies to distribute product information more readily and, perhaps more critically, they invite customer feedback and even participation in the creation of products.

这两项工具都使得企业能更充分地发布产品信息，也许更关键的是，它们邀请客户做出反馈，甚至参与到产品生产过程中。

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"Customer feedback told us they wanted more information, " said Madeleine Yates, a Merrill director.

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They also provide real-time feedback on production, information that can be passed all the way to the customer, usually a wholesale distributor or even a retailer.

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