Both of the two models adopt the analytic hierarchy process method to determine the weight of each index, and appraise the customer value and customer credit degree by gray correlation analysis and TOPSIS method.
在这两个模型中,都采用了层次分析法给指标赋权,使指标权重更科学合理,然后分别采用灰色关联和TOPSIS 法对客户价值和客户信誉度评价。
参考来源 - 电力CRM中客户分析研究·2,447,543篇论文数据,部分数据来源于NoteExpress
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