The content of each file is a single customer data record.

每个文件的内容都是单个客户数据记录。

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Similarly, the content presented will be the most meaningful to the customer.

同样，显示的内容也将是对客户最有意义的内容。

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For example, provide different content to a "gold" customer vs. "standard" customer.

例如，对“黄金”客户和“标准”客户分别提供不同的内容。

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The smart ones will create branded hubs of content centered around customer content.

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By doctoring authentic customer content to make it more uniform, a brand dismisses the tremendous diversity of people, tones, life phases, geographies, and preferences that make up the rich social web and the cultural differences between genders, generations, and geographies.

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Unstructured customer conversation content is very difficult to map to enterprise transaction and master data management systems, which form the core of enterprise business application software.

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