When we were the pupil, the teacher gave us a multiple option question that which one of the four options including credibility, money, fame and status we would pick up.

曾记得上小学的时候，老师总是会让我们做一道选择题：诚信、金钱、荣誉、地位，你只能在其中选择一个，那么你会选择哪一个？

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Dennis Fong’s celebrity status in the gaming world was also important in generating promotional spots for the company and building credibility with users.

Dennis Fong在游戏界的名人地位，对公司制作促销广告和在玩家用户中建立声誉，也是非常重要的。

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Luxury brands are growing at phenomenal rates in China and owning a Tibetan mastiff is another channel for increasing your credibility and showing off your rich status.

奢侈品牌在中国正以惊人的速度增长，拥有一只藏獒是增强信誉和炫富的另一个渠道。

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In an earlier post, I discussed that because of their status as market leaders these anchor customers can establish the credibility new products or companies need to trigger additional purchases.

FORBES: Why Large Companies Should Become Anchor Customers

Because of their status as a market leader, anchor customers help establish the credibility a new product or company needs to trigger purchases from additional companies.

FORBES: An Entrepreneur's Holy Grail: The Anchor Customer