Where you put your focus is where you direct your creative intention;
关注的方向就是指挥中的具有创造力的意图的方向；
If others like it, great, but it's the enjoyment of my creative intention, in the moment, that I treasure.
如果别人喜欢它，这很好，但更为重要的是，它让我享受到了创作的乐趣。我很珍惜那一刻。
The creative intention of advertising must be carried out according to the whole framework of advertising strategy.
广告创意必须依照广告策略的整体框架进行。
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