In most European countries, such as Germany, Austria, France and Belgium, using courtesy titles and last names is the norm.

在大部分欧洲国家，如德国，奥地利，法国和比利时，使用礼貌性的称谓和姓氏是一项基本规范。

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If so, they will have plenty of company -- courtesy of some of the tech world's biggest names.

CNN: Why everybody is building a Web music service