There are substantial differences among consumers with similar demographic characteristics.

具有相似人口统计学特征的消费者之间存在实质性差异。

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These should discourage retailers from wasteful practices that lead to the rejection of food on the basis of cosmetic characteristics, and losses in the home due to excessive purchasing by consumers.

这些措施应该阻止零售商的浪费行为，因为这些做法会导致基于化妆品特性的食品被拒绝，以及消费者过度购买造成的家庭损失。

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Performance testing with new consumers should also be considered, since different consumers can have different load characteristics.

也应当考虑为新客户进行性能测试，因为不同的客户有着不同的负载特性。

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Even for consumers, the characteristics that engage are software related: Facebook, Search, games, to name a few.

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An international business faced with a pure global market environment where consumers derive value from global characteristics only must pursue a cost leadership strategy.

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An international business faced with a pure multinational environment where consumers derive value from multiple local characteristics must pursue a localization leadership strategy.

FORBES: Two Misplaced Debates In Business Strategy