Good weather triggers consumers' desire to go shopping. Weather conditions influence consumers' buying behavior.

好天气会引起消费者的购物欲。天气状况影响消费者的购买行为。

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The instinct of consumers to project status through material display is counterbalanced by conservative buying behavior.

消费者通过物质展示来彰显身份的本能对保守的购买行为起到了平衡作用。

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But consumers are now much more used to the idea of buying virtual goods in online games and downloading content like songs and videos, and this change in behavior could benefit PayPal.

但是，消费者是现在更多使用在网上游戏购买虚拟物品和下载一些像歌曲和视频的资料，而在行为方面的这变化能有益于贝宝。

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In fact, businesses need to adapt just as completely to the changes in the buying and social behavior of consumers.

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In a recent Kelton Group study my firm commissioned, titled Social Commerce: Buying Behavior and Influence Online, consumers were asked who they were likely to trust the most and least for product recommendations.

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Data integration and management strategies are also needed to measure Hispanic buying power and trends in their behavior as consumers so that companies can allocate resources properly and measure their return on investment.

FORBES: Big Data Shows The Growing Influence of Hispanics Will Change Business Models