An example involving a nationwide consumer recall shows how companies should use social media and speak the language of consumers.
一个在中国进行产品召回的案例,展现了企业如何使用社交方法来应对消费者的意见。
Paddy Power Plc, Ireland’s biggest bookmaker, said this week that the odds of a recall increased after the Consumer Reports review, leading to a “betting frenzy.”
爱尔兰最大的博彩公司帕蒂鲍尔公司表示,本周在美国消费者报导杂志发布其评估后,手机召回几率猛增,引起了“博彩热潮”。
As you may recall, Consumer Reports and others said the iPhone 4 had antenna problems that caused it to drop calls.
你应该还记得,消费者报告和其它一些报告曾揭露了iPhone 4的天线存在问题,会导致通话的中断。
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