The product signals and retailer signals have great influence on the evaluation of consumer perceived value.
产品信号和中间商信号对消费者认知价值具有重要作用。
Come up with a free or deeply discounted product or service that has a high perceived value for the consumer with a low dollar cost for you.
提供免费或打狠折的产品或服务;但应当既能使顾客觉得价值不菲,又不能花你太多钱。
Value Driver - the product offered in a package of products that is perceived as the most valuable to the consumer and therefore drives the sale of the entire package.
价值驱动者-指一系列产品中最有价值的某个产品,可以推动整个系列产品的销售。
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