This is a real product, HomeCloud DHM (a consumer network appliance that facilitates sharing and synchronization of data among home devices such as computers, phones, tablets, network-compatible TVs, etc.) and WSTL should begin earning real money in mid-2011.

FORBES: Bargain-Priced HomeCloud Stock On The Move

Direct Brands Inc. is the largest direct-to-consumer club network for books, DVDs and recorded music in the U.S. The company is home to such market-leading book, DVD and music club brands as Book-of-the-Month Club, Doubleday Book Club and Columbia House, among its 24 multi-platform businesses, as well as several other special interest and lifestyle book clubs.

ENGADGET: Columbia House still exists, launches first Blu-ray specific club

The Consumer Services segment represents the company's branch network, including consumer banking products and services related to residential first mortgages, home equity lines and loans, indirect loans, consumer credit cards and other consumer loans, as well as the corresponding deposit relationships.

FORBES: #628 Regions Financial