Risk Perceive Theory is one of the important aspects of Consumer Behavior Theory.
感知风险理论是消费者行为理论的重要内容之一。
The consumer behavior theory is extended to buyer behavior of imperfect competition.
将消费者行为理论推广到非完全竞争的买方行为。
With the advent of Internet epoch, it brings some new academic research projects in consumer behavior theory field.
互联网时代的到来,将会引发消费行为理论一些新的研究课题。
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