And our role in this is to build confidence-building measures, to bring about a set of confidence-building measures that would allow both Afghan parties, the government and the Taliban, to demonstrate their seriousness in pursuing the process and eventually begin negotiating.

WHITEHOUSE: Press Briefing

In response to the effects of poor consumer confidence, Kathwari set new initiatives in place to help sales rebound and fuel growth.

FORBES: Ethan Allen's Sales Rebound From Consumer Confidence Woes

To improve confidence, we set up a social club to supplement our teaching activities, to allow for free conversation in an informal setting.

BBC: Doing Business in China