It started out playing progressive rock and producing concept albums.

VOA: special.2010.03.19

"A science caf, it's a concept that actually started in Europe, and it was an idea to get scientists engaged in an informal conversation with the general public."

VOA: standard.2010.05.04

The concept of CloudFlare started in January 2009 as an entrant to the HBS Business Plan competition as Project Webwall.

FORBES: CloudFlare Makes The Web Faster, Safer

Social innovators like Ashoka organization founder Bill Drayton and Muhammad Yunus who started the concept of micro credit and those working individually like the Goldman Environmental Prize winners are taking new paths in resolving social and environmental problems.

CNN: Commentary: Let's launch the 'next revolution'

In the 1970s HMOs started the rather innovative concept of pricing health insurance on the basis of an individual's health.

FORBES: Magazine Article