Initially the services will be prepared for users of the BT Openworld service, but eventually it will be expanded to become a portal that BTs customers can access via almost any device - be it interactive TV, hand-held computer or mobile phone.

BBC: BT opens up Openworld

Apart from the fact that China is one of the largest markets for video games, OC3 Entertainment is developing affordable and easy to use versions of its product that will enable web designers, gamers, and casual computer and mobile phone users to bring life to their avatars.

FORBES: Pimping Up Your Avatar

The readings are then sent to a hospital computer via the mobile phone.

BBC: 'My mobile reassures me I'm OK'