During the research, comparison, or purchasing phases, sites use advertisements to display on the search engine result page.

在调研、比较和购买阶段，站点使用广告显示于搜索引擎结果页面上。

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And here's another interesting statistic - 68% of online purchases begin at a search engine or shopping comparison site.

还有另外一项有趣的统计——68%的在线购买行为是通过搜索引擎和购物比较网站来实现的。

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This article discussed why a search engine is a tool most likely used by online shoppers during their research, comparison, and purchasing phase of the buying process.

本文讨论了在线购物者在购买过程的调研、比较和购买阶段为何极有可能使用搜索引擎。

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This comes five months after British price-comparison site Foundem, French legal search engine Ejustice.fr and Microsoft Corp. service Ciao from Bing filed an antitrust complaint against Google, claiming that they were ranked low in Google searches because they offer rival services to Google.

FORBES: EU Takes Aim At Search Engines

While Google is the No. 1 Web-search engine, it pales in comparison to Amazon.com Inc.

WSJ: Google Makes Shopping Site Pay-to-Play