This is an empirical study on TV commodity advertising credibility of China.

《电视商品广告可信度研究》是关于中国“电视商品广告可信度”的实证研究。

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The purpose of advertising is to build a meaning domain to endow commodity with meanings so as to determine its position in social classification system.

广告的目的就是构筑一个意义场域，为商品赋予意义，从而确定其在社会分类系统中的位置。

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The retailer's commodity demand volume is influenced by competitor's advertising input as well as by one's own advertising inputting.

零售商的商品需求量除了受到自己的广告投入影响还受到竞争者广告投入的影响。

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Yet the plummeting cost of digital advertising, increasingly reduced to a commodity by the profusion of online outlets and mobile devices, has only added to the swarm of pitches facing consumers.

FORBES: Perfect Pitch: How Droga5 Is Making Ads You Can't Ignore

Alas, advertising space has become an abundant commodity.

FORBES: Forget The Ads, Show Me The Goods