As for PC-makers themselves, the falling prices and commoditisation that have so benefited consumers have turned them into lowmargin box-shifters.

对于PC制造商们，下跌的价格和同质化等使用户们受益的同时却使他们变成了低利润的盒子组装商。

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The value of the brand needs to be sustained to avoid commoditisation, while the profitability of different customer segments helps define business and communications strategies.

独特的品牌价值需要塑造来避免产品的趋同化，不同客户群体的获利性决定了业务和沟通战略。

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The first is the commoditisation of the operating system on both the workstation and the server.

ECONOMIST: Microsoft: Togetherness | The

It is also possible that species offsets have not reached a degree of commoditisation that allows pricing.

ECONOMIST: An exchange for species rather than stocks

Yet there are good reasons to doubt whether this and other strategies, such as delaying the release of electronic versions of new books for several months after the print launch, will halt the creeping commoditisation of books.

ECONOMIST: The future of publishing: E-publish or perish | The