Well, it changes the food in ways that are commercially appealing for the industry.

这是因为它能使食品业获得更大利润

耶鲁公开课 - 关于食物的心理学、生物学和政治学课程节选

However, it hopes that the same process will work for a rose, which it considers to be more commercially appealing.

BBC: Glowing tobacco plant

Is it better and more economically advantageous to invent something completely new, or take an existing invention and innovate on top of it by coming up with a commercially appealing product?

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