The Times meets the England star whose Coca-Cola duties are helping him adjust to his role-model status.

泰晤士报访问了可口可乐的英格兰球星，这份合约正帮助他适应公众人物的身份。

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This model continued under Pemberton's successor, Atlanta pharmacist Asa Candler, who signed the first bottling franchise contracts for Coca-Cola in 1899.

1899年，亚特兰大药剂师艾萨·钱德勒与可口可乐签订了首份装瓶授权合同，并接管公司，之后沿用了这种经营模式。

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Could the biggest brewers go further and turn into marketing powerhouses that gradually unburden themselves of their costly production and distribution infrastructure a model that Coca-Cola has pioneered with its separate bottling organisation?

ECONOMIST: Beer makers

But by the time Coca-Cola was finished carpet-bombing the planet with its vision of Santa Claus, there was no doubt what Santa Claus looked like: He looked like Haddon Sundbloom, who used himself as a model for many of his later Coca-Cola paintings.

FORBES: A Visit From Coca-Cola