The fantasy fiction has made a sweeping fad in recent years in the Chinese book market.

奇幻小说近年来在中国图书市场形成了一股不可忽视的热潮。

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Books on Chinese book market have never been less than merely focusing on the theme of history.

关于这一类的图书，中国图书市场从来就没有少过，只不过侧重于历史题材的。

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Like many Apple products, the biography of Steve Jobs has quickly swept away the Chinese book market.

和苹果的很多产品一样，史蒂夫·乔布斯的传记快速横扫了中国的图书市场。

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With less than 0.1% of the Chinese book market, Dangdang's sales could soar fast if it became easier for Chinese to buy securely online.

ECONOMIST: Selling books in China

But publisher Shanghai People's Publishing House gave the book market appeal with a slick billboard campaign in the downtown areas of major Chinese cities.

WSJ: 'Finnegans Wake' Is Greek to Many; Now Imagine It in Chinese