People's trust in you consists of two key components: their belief in your competence and their faith in your character.

人们对你的信任包括两个主要部分：对你的能力的信心，和对你的性格的信任。

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A person is character personified only if he has enough creibility. Credibility is an essential attribute that is built on the elements of integrity, reliability, veracity, competence and commitment.

如果有足够的诚信，品质就会个性化．诚信是一个基本的特质，是建立在正直、可靠、诚实、能力和承诺的基础上。

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You want to project an image of competence, character and commitment.

你应该突出一种能力、个性和承担。

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Over time, your character, competence, and caring may be revealed by your actions.

FORBES: 15 Phrases That Build Bridges Between People

Ultimately, that bond is built on trust--in the entrepreneur's competence, character and empathy for his customers.

FORBES: Do Your Customers Trust You?

Kerry, Biden, et.al. have adopted the "kitchen sink" strategy: Throw every charge imaginable at John Bolton, including impugning his character, integrity, judgment and competence, in the hope that something, anything, will stick and cause at least one Republican to join them.

CENTERFORSECURITYPOLICY: Fighting ��global test�� over Bolton