Chapter three illustrates the importance of pragmatic and implicit context in interpreting metaphor.
第三章论述了语用语境以及内在语境在阐释隐喻时的重要作用。
Chapter three illustrates how to calculate the sigma level and deduces the function between the sigma level and nonconforming rate whether the process has shift or not.
第三章介绍西格玛水平的计算方法，推导出过程无漂移和有漂移时，西格玛水平与产品不合格品率之间的函数关系式。
Chapter Three illustrates the definition of advertisement and features of language in advertisement in detail, that is, lexical features, syntactic features and rhetorical features.
第三章具体阐明了广告的定义及广告语言的特点，逐一描述广告语言的词汇特点、句法特点和修辞特点。
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