Ready2 works because of the founders' friendship, cemented when the two set up a fashion advice page for the Daily Telegraph in 1996.

BBC: Ready2 make millions

He says the experience cemented his belief that it was up to him alone to define his talents and potential.

WSJ: When Success Follows the College Rejection Letter

She took on tasks that went beyond her duty, but cemented her popularity with the soldiers by writing letters of condolence to relatives and setting up a banking system so soldiers could send money home.

BBC: The lady without the lamp