In a movie, we can see not only celebrities we love, but also can enjoy the fun of wonderful scene and sound effect.
我们不仅可以再电影中看到我们喜欢的名人，而且我们也能享受视觉和听觉带给我们的乐趣。
Although many brand managers favour the use of celebrities in advertisements, others worry that celebrities may overshadow their brands. So celebrity effect can be positive or negative.
许多品牌经理喜爱在广告中利用名人，另一些人则担忧名人会给他们的品牌蒙上阴影。因此名人效应可能是正面的，也可能是负面的。
The halo effect of celebrities gives people a cloak of generalized trustworthiness which extends well-beyond their industry or expertise.
名人“光环效应”给人们一层对笼统的可信赖性的模糊认识，大大超越了名人的勤奋与学识。
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