The conclusions drawn from such an analysis are to transfer the surplus cash from a conglomerate’s cash cows to the stars and the question marks, and to close down or sell off the dogs.

由以上分析得出结论，企业集团应将现金盈余从现金牛转移到明星和问号业务中去，同时关闭或卖掉瘦狗业务。

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The conclusions drawn from such an analysis are to transfer the surplus cash from a conglomerate's cash cows to the stars and the question marks, and to close down or sell off the dogs.

ECONOMIST: Idea

Companies also get black marks for too much volatility in earnings, cash levels or even sales.

FORBES: 2004 Mutual Fund Survey

Gene Marks is owner of Marks Group, a technology consulting firm, and author of In God We Trust, Everyone Else Pays Cash--Simple Lessons From Smart Business People.

FORBES: Magazine Article