"You can conquer disease,end conflicts, and make change from the bottom up.

VOA: standard.2009.07.11

"The top end can sponsor the bottom end, and by paying this people could make a difference to millions, " he said.

CNN: Nanotech and 'tea bag' to clean up drinking water

So that puts the bottom at -- I can do that math quicker than I can the other -- 15, 000 for the bottom end of that.

WHITEHOUSE: Press Briefing

That can cause significant impact to end users, and be a costly mistake to the bottom line.

FORBES: The Financial Services Sector Looks To The Cloud