The idea behind One Foundation is simple: think big by thinking small.

壹基金的想法很简单：化大为小。

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By thinking small, we're able to mentally digest the changes we want to make.

通过想小事，我们可以在心理上接受我们想要做出的改变。

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By thinking small and acting big, we can commit for a short period of time and put all our energy into that commitment.

通过想小事，做大事，我们可以全心全意投入到一个短期，将所有精力放在投入当中。

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The solution to many big corporate problems can be found by thinking small, so try to act like a tiny company and always be shipping!

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Our attention is often captured by news about large products such as cruise liners or airplanes, but one of the best ways for investors to think big is by thinking about the small things in life: the really, really small things.

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The approach offered in this eBook is how every company should innovate: by thinking big, starting small and learning fast.

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