The two top items consumers will be buying over the next 30 days are groceries and holiday gifts.

杂货和节日礼物将成为未来30天内最畅销的两样东西。

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While in store, they can track trip details including tagging merchandise they liked, taking and sharing pictures with friends for instant reviews, buying surprise gifts by reviewing items liked on the store website.

FORBES: When smart phones and smart friends go shopping together