Mizuno's principal innovation is a set of vortex generators that protrude just below the bustline of its new swimsuits.

ECONOMIST: The turbulent world of swimming

You get a welcome lift from the under-the-bustline seam and figure-skimming definition from the soft flow of the skirt though you should choose a cut that doesn't billow like a nightgown.

WSJ: Ask Teri: Dresses for Older Figures

Since then Drane, an infomercial marketer and inventor of products like the Trunkanizer (organizes groceries in your trunk) and the Invisilift (enhances a woman's bustline), is pitching a data-serving invention: SpotCrime.

FORBES: Magazine Article