You can do a world class job of building brands and do everything right but when you rapidly expand your global footprint it is hard to maintain what made the brand great in the first place.
建立品牌时，你可以做得很棒，什么事都做得很对，但你迅速扩展全球业务时，一些最初造就品牌的东西就很难保持了。
The design concept of this store is how to make a figure where "Barbie is hero"; expression Barbie as a global lifestyle brand by building on the brand historical link to fashion.
这个店的设计理念是如何使一个数字，其中“芭比娃娃是英雄”，表达芭比通过建立一个全球性的生活方式对品牌的历史关联为时尚品牌。
For next year we will continue to build on our heritage of casual product with style as we focus on building a great global lifestyle brand.
明年我们会一如既往地设计提供秉承品牌休闲文化的产品系列，同时我们也集中精力继续打造一个伟大的国际生活风尚品牌。
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