Television commercials for Lee Hoi-chang promise he will build a "clean and right" South Korea - an indirect reference to the allegations against his opponent.

李会昌的电视广告许诺他将建立一个“纯净和公正”的韩国，这间接地提及到那些不利于其对手的传言。

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In an argument you should take the roll of the spider. Stay calm and focused as you build your case (web), and lead your opponent neatly into the sticky parts while you stay on safe ground yourself.

在争论时你应该扮演蜘蛛的角色—冷静且专注的织网，自己呆在安全的地方，引导对手进入陷阱。

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Also match an Ambassador to each current or potential critic or opponent to track their actions and, wherever, build relationships with them.

FORBES: Ping Pong Presidential Campaign Politics as Primer for Protecting Your Reputation