We’ve seen some winners and losers in this area, particularly as customers are less loyal to brands and more apt to switching preferences now than ever before.
他说：“在这个领域，我们看过成功者和失败者。 特别是，一旦客户不再对某一品牌忠诚时，他们更倾向于改变偏好。
It may be that e-publications will eat up part of the magazine market, but brands with a strong editorial line and loyal readers should fair pretty well.
电子出版商可能会分走一部分杂志市场，但是拥有严格评论标准和忠实读者的杂志品牌应该仍有竞争力。
It can prompt customers to try new brands, and to stay loyal to them, he says.
他说，气味可以提示消费者尝试新的牌子，并对那些牌子保持忠诚。
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