We can create significant added value by pushing the brand into other areas.

我们可以通过把这个品牌推向其他领域而创造出巨大的附加价值。

《柯林斯英汉双解大词典》

Added value of brands comes from the connection between consumer demands and brand meaning, and it is realized through brand communication.

品牌的附加值来自于消费者的需要和品牌意义的联结，其实现途径就是品牌传播。

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In 2000, China mobile Communication Corpopration launched "Monternet" Service for the overall brand mobile data value-added business.

2000年，中国移动推出了以“移动梦网”为总品牌的移动数据增值业务。

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To add to its woes, a brand survey released by consultancy Added Value in March showed that Apple is perceived as less "inspiring" than it was three years ago.

BBC: Apple shares fall below $400 on fears of slowing sales

Tencent Holding company owns a number of Tecent name brand internet and computer companies principally engaged in the value-added services markets online and in telecom.

FORBES: What's Been Better Than Gold This Year?

The good news is that the brand can serve as a surrogate for the added-value consumers are looking for, and become a driving factor in the value equation.

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