If a Chinese brand could attract these people, it could cause a huge ripple effect among the Big Three and the Japanese manufacturers selling in the USA.

如果中国品牌能够吸引这些人，那么不但会对美国汽车三巨头，也会对在美国销售的日本厂商造成巨大的连锁反应。

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"The brand is your promise that represents real things that you deliver," said Steve Cannon, vice President of marketing for Mercedes-Benz USA, a company that knows something about image creation.

梅塞德斯·奔驰(Mercedes - Benz)美国公司营销副总裁史蒂夫·卡农称：“品牌就是一个人的承诺，承诺你真正能够做到的事情。”该公司对于形象塑造比较在行。

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The prospected aim of USA "Yi Pin Kang" series products is to become a global leading brand of health products.

美国一品康系列产品的展望目标是成为全球健康产品的领导品牌。

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Completely paid for through sponsorship, it is one place, where businesses can promote their brand, and connection to Team USA.

VOA: standard.2010.02.21

P&G Brand Manager Sam Minardi told VOA the company wanted to create an inviting environment for TEAM USA Olympians and their families and friends.

VOA: standard.2010.02.20

To that end, Brand USA is launching the first-ever ad campaign for travel to the United States.

FORBES: To Attract Tourists, America Gets A Theme Song

Federal agencies will expand efforts to promote a welcoming message for international visitors, coordinating with Brand USA to encourage international travel to America.

WHITEHOUSE: Our Top Stories

To compete with other countries in promoting tourism, the United States' first national tourism corporation, Brand USA, was established through the Travel Promotion Act in 2010.

CNN: Survey: U.S. Customs is driving visitors away