Brand equity measurement system includes three steps: conducting brand audits, designing brand tracking studies, as well as establishing a brand equity management system.

品牌资产测评系统包括实施品牌审计，设计品牌跟踪调研，建立品牌资产测评系统三个步骤。

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Tracking brand reputations on the social Web in greater detail.

更细致地跟踪社会媒体上的品牌信誉。

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In this paper, a brand new multi-target trajectory tracking algorithm based on random finite set theory is brought forward by adopting classical signal detection technique along with GMPHD filter.

在该文中，各目标的航迹信息以假设形式表述，数据互联则是通过使用经典的多元假设检测方法判决假设矩阵实现。

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That service is used by publishers to understand what topics are trending, and by companies to do real-time social media monitoring and brand tracking.

FORBES: Topsy Adds Google Plus To Real Time Search Index

If a brand-tracking firm can't identify a contraband toy sold online, how can unsuspecting parents?

FORBES: Toxic Toys On The Web

That's the finding of a study released Tuesday by brand abuse tracking firm, MarkMonitor, measuring the disturbing growth of counterfeit drug sales on the Web.

FORBES: Magazine Article